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Customer Service – Best Reads Week of July 30

  • 1 min read

Each week, we read a number of articles on from online sources. Below, the top reads on customer service from the following week: Helpful Strategies for Superior Customer Service While written for the security system industry, the tips can apply to any industry. Try These New Customer Service Social Media Strategies With consumers turning to social media to contact companies, be prepared with the strategies outlined above. Want to model exceptional customer service? Model what this airline did. Yes, an airline! Finally, you will have customer service flubs. Here’s a reminder that a business should own up to customer service flub… 

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Social Media Checklist for Pinterest

  • 2 min read

As we look to keep up with social media daily, unfortunately, some weeks we are lucky if we are able to get to every outlet and give it the attention they deserve. Facebook comments. Messenger. Tweets we’re tagged in. Replies. Messages. Sharing our own comments. Following new people to expand our networks. Liking. Retweeting. Sharing. How do we keep up with it!? Through a series of posts, we will provide a simple, weekly checklist that will allow you to remember what to do each week on or with each network. Create the to-dos each week. Knock them out. And see… 

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Email Marketing – Best Reads Week of July 23

  • 2 min read

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: How Do I… Make Email Marketing Work For My Business? Email is one of the most common ways for businesses to communicate with their customers and prospects. Adam Oldfield, managing director of marketing automation platform Force24, advises how to make email marketing work for your organisation. How to Create an Effective Email Marketing Strategy Email should be a key piece to your marketing plan. Here’s six ways to create an effective marketing strategy using email. Four Tips to… 

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Customer Service – Best Reads Week of July 24

  • 2 min read

Each week, we read a number of articles on from online sources. Below, the top reads on customer service from the following week: The Retailers Offering the Best Customer Service Are… Shop the retailers on this list and make note of their customer service. Then model that in your business. To improve your customer service, start with The Biggest Customer Service Fails An expert shares how to stop them from happening to you. 5 Tips For Improving Customer Care Good customer service starts with a genuine desire to delight your clients. 5 Ways Great Customer Service Can Be Your New… 

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Email Marketing – Best Reads Week of July 16

  • 2 min read

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: How Your Small Business Can Use Email Marketing to Drive Revenue Five actionable tips you can use to maximize your email marketing and get your register ringing. How to Craft an Email Newsletter That Gets Marketing Results Simple read on why email still works, how to craft an email blueprint, and ways to make your newsletter more effective. (Even some “don’t dos.”) But don’t call it a “Newsletter!” 4 Ways to Leverage Email Marketing For Audience Engagement Try… 

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Customer Service – Best Reads Week of July 16

  • 2 min read

Each week, we read a number of articles on from online sources. Below, the top reads on customer service from the following week: Customer Experience Is The New Brand The company may define its brand promise, but it is the customer who decides whether or not the company delivered on its promise. There’s a lot riding on delivering a positive customer experience. Be consistent, and build your brand through satisfied customers. A Better Customer Experience In The Future? You Can Bet On It The future is not as bad as you would think, despite our current customer service malaise. Our… 

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Email Marketing – Best Reads Week of July 9

  • 2 min read

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: Six Reasons Email Marketing Still Rocks (And Will Keep on Rocking!) Email marketing keeps on making a big, exciting noise. And the article above has six reasons why that’s likely to be the case for a long time to come. The Ultimate Hack For Building Your Email Database Long read, but great tips to helping build your email database. 5 Email Marketing Best Practices Written for the car wash industry, these five tips apply to any industry. Also, what… 

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Light At The End Of The Customer Service Tunnel

  • 4 min read

Having taught customer service classes for more than five years through the Certified Tourism Ambassador program, speaking at conferences, and having secret shopped destinations and their attractions, restaurants, and hotels, it’s rare for me to frequent a retail store or restaurant and not think “they could have smiled more,” “they could have said that differently,” “they could have…” “they should have…” I never give an online review so no store or restaurant will ever get one star for their customer service. Unfortunately, I never leave positive reviews even knowing the power of online reviews. I truly wonder if the headlines are… 

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Customer Service – Best Reads Week of July 9

  • 2 min read

Each week, we read a number of articles on from online sources. Below, the top reads on customer service from the following week: 6 Tips For Delivering The Best Customer Service Possible If everyone learns to react quickly, efficiently, while maintaining a compassionate and nourishing relationship with customers, you can build a customer service department your clients can’t help enjoying. 7 Customer Service Lessons From The Best Uber Driver Ever The author shares the six things a Toronto Uber driver does to maintain a 4.99 rating after driving nearly 5,000 passengers. Six Ways Car Dealers Can Excel In Customer Service Treating… 

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