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Customer Service – Best Reads Week of March 4

  • 2 min read

Each week, we read a number of articles on customer service from online sources. Below, the top reads on customer service from the following week: Before we get to tips to improve customer service, dispel 3 Customer Service Myths The article above has some of today’s most popular customer service myths, as well as modern ways to boost customer loyalty and satisfaction. To Deliver Great Customer Service, Focus On The Three Things That Really Matter Your firm can offer great service if you get your game right. Peak Support CEO, Jonathan Steiman, shares the three things that really matter. 6 Customer… 

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Email Marketing – Best Reads Week of February 25

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Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: Start with the Dos and Don’ts For Email Marketing When strategizing for an upcoming email marketing campaign, there are a few things you need to keep in mind. These key concepts can make or break a campaign, so planning to attack them strategically is a crucial part of your success. The 3 Best Copywriting Formulas for Email Marketing Take a look at three tried-and-true copywriting formulas that are optimal for email marketing, in the article above. You can also… 

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Email Marketing – Best Reads Week of February 18

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Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: 3 Tips to Improve Email Deliverability Smart list management practices can be relatively straightforward and make a significant impact on overall deliverability. The article above has 3 ways to leverage email list management to optimize deliverability. How to Double Your Business ROI with Email Campaign Management The transcript of a conversation with Andy Shore, the content manager at Benchmark Email, includes some great email campaign management ideas to double the business ROI. Effective Email Marketing for Millennials: How… 

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Email Marketing – Best Reads Week of February 11

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Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: Five Signs Your Email Marketing Needs to Evolve How does your email marketing stack up? We’ve identified five signs that can help you determine if it’s time to retool your program. What works? What doesn’t? Here, Marketers List The Strategies That Work Insights from Strategies, Tactics and Trends For Email Marketing, a study by Ascend2 and its Participating Research Partners. As for tips and best practices… Three Tips For Writing Effective Email Copy There are a number of best… 

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Customer Service – Best Reads Week of February 11

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Each week, we read a number of articles on customer service from online sources. Below, the top reads on customer service from the following week: One of the best ways to improve customer service is to model the best in service. These 2 Hotels Have the Best Customer Service in America Are Invisible Ropes Ruining the Customer Service Experience Customer experience is almost always amplified for good or bad by invisible ropes—things that alter your customer’s perception of reality. The post above will help you identify invisible ropes that might annoy your customers and ruin their experience. Is Hospitality The Missing… 

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Email Marketing – Best Reads Week of February 4

  • 2 min read

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: Why You Need an Email Marketing Strategy + How to Build One For shop owners and service providers looking to effectively market an offering online, using email is still the best place to reach their target audience. 4 Important Questions Your 2019’s Email Marketing Plans Must Answer Make sure your 2019 email marketing plans are ready for the new year by answering the 4 questions in the article above. Actionable Email Marketing Strategies That Will Boost Results 8 tips that guarantee… 

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Customer Service – Best Reads Week of February 4

  • 1 min read

Each week, we read a number of articles on customer service from online sources. Below, the top reads on customer service from the following week: One of the best ways to improve customer service is to model the best in service. Good excuse to grab some lunch too. Chick-fil-A Has The Best Customer Service In America As for supermarkets, Newsweek Names the Best for Customer Service Also look at what your associates are doing. Practices may be turning customers off. Micah Solomon with 15 Customer Service Practices That Make Customers Uncomfortable (Stephen, you have to stop #4!) The Huge Customer Service… 

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Email Marketing – Best Reads Week of January 28

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Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: Just getting started in email marketing? Here’s Three Ways To Kickstart Your Company’s Email Marketing Campaigns Use three strategies in your emails to make sure they are as successful as possible when they’re sent and resonate with your prospect leads and your past and present customers. In the same vein, 8 Ways to Make Your Email More Engaging Perhaps you need to build your list? 5 Effective Ways to Build and Maintain a Customer Email List Using the right… 

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Email Marketing – Best Reads Week of January 21

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Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: If you’re just starting in email marketing, know Effective Email Marketing Requires Planning Effective email marketing campaigns planned and delivered to a targeted audience at the right time can provide the highest return on investment of any digital marketing channel. Besides planning, The One Thing That Will Improve Your Email Marketing in 2019 It’s reported that up to 30% of your email list consists of bad contacts. What do you do about it? There’s three other email trends. Constant Contact… 

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