Skip to content

Social Media – Best Reads Week of October 30

  • 2 min read

Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: 7 Social Media Campaign Ideas to Steal from Top Businesses Have a look and see how some of the big brands and businesses use innovative ways to get the user’s attention. 5 Common Mistakes You Should Avoid When Posting on Social Media To help you create social media content that performs well, make sure to avoid the following five mistakes spotlighted in the slideshow above. 3 Ways to Promote a Local Business on Facebook Are you marketing a… 

Using Hashtags on Instagram

  • 4 min read

As you utilize social media in your marketing and look to gain organic reach of your Instagram posts, the use of hashtags is the easiest way. As we shared before, hashtags are a way to denote a topic of conversation or participate in a larger linked discussion (e.g. #Christmas #TheVoice or #SocialMedia). Think of hashtags as a Google search engine for Instagram. I search for #WorldSeries and I find all the posts about the baseball championship. Hashtags are a simple, effective and FREE way to reach more of the people or potential customers who might be interested in your product,… 

Social Media – Top Reads Week of October 23

  • 2 min read

Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: 8 Tips to Quickly Master Social Media For Businesses & Entrepreneurs After chatting with hundreds of businesses, we’ve dwindled it down to eight super important social media tips that businesses and entrepreneurs should consider on their way to social media success. 7 Tips for Service-Based Business Owners to Crush it on Social Media Kelsey Humphreys chats with Jasmine Star about her journey and her advice on how service-based business owners to build a winning personal brand using social… 

Social Media – Top Reads Week of October 16

  • 2 min read

Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: Easy 7 Step Formula for Social Media Success The steps to successfully harness social media for marketing are not hard to master. The above article has seven steps to follow for social media success. How to Create an Effective Social Media Strategy Every company can leverage social media marketing to increase brand awareness, customer engagement, and sales. The above article has a seven-step process to success. How 3 Serious Brands Engage Humanly on Social Media The author chose three Content… 

Twitter Basics – The 11 Essentials to Tweeting

  • 3 min read

Twitter has seen a resurgence of late. The President’s Tweet storms have helped bring attention to the social media outlet. Also the recent news that tweets will expand to 280 characters has excited the edit-challenged. Surprisingly, many are still not on Twitter. “I just don’t get it.” Okay. As lovers of Twitter, we’re going to help you “get it.” The first step is to understand the speak. There are certain words and jargon native to Twitter that you may already have heard in passing. These terms and their abbreviations (in parentheses) are essential for understanding the network. Tweet:A 140-character message… 

Social Media – Top Reads Week of October 9

  • 2 min read

Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: The 10 Factors That Will Make Your Social Media Marketing Campaign Profitable Social media’s most stubborn opponents still view it with the same resentment, and the same argument: it’s not a profitable strategy. Jayson DeMers explores what, exactly, a social media strategy needs to become profitable. Is Your (Lack Of) Social Media Strategy Killing Your Business? There are a handful of essential elements that need to work together for your social media strategy to connect with your target market… 

Social Media – Top Reads Week of October 2

  • 2 min read

Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: How Social Media Can Transform Your Business With the percentage of the American population currently using some sort of social media platform on the rise every year, there’s no excuse not to make the first steps toward saturation on Facebook, YouTube, Instagram and other services to take advantage of those stats. Listening on Social Media: The 5 Biggest Benefits and Risks Social media listening is a discovery and measurement mechanism. Social media listening helps you measure brand awareness, brand health and brand… 

Customer Service – Top Reads Week of October 2

  • 2 min read

Each week, we read a number of articles from online sources. Below, the top reads on customer service from the following week: Customer Service Lessons Learned In The Wake Of Hurricane Harvey A natural disaster brings an opportunity to demonstrate a commitment to customer service while learning several invaluable lessons in the process. 10 Lessons From Dogs About Customer Service Want to kick your customer service up a notch? Gather some inspiration from your canine companion. The Customer Service Secrets That Keep The Inn At Little Washington Thriving After Four Decades Some of the insights gathered into what it takes to… 

Social Media – Tips, Best Practices (and Mistakes) and KPIs

  • 2 min read

You’ve started your social media accounts. You’re posting. You’re tweeting. You’re pinning. Starting to get proficient at Facebook. Even used a #hashtag in a tweet. Whoa! Wait. You haven’t started? Need to know where to start? Social Media Marketing for Small Business Owners: How to Start From Ground Zero and Do the Minimum This post gives you a clear idea of how to start with social media marketing before you can afford creative campaigns and resources to throw in this area. As you begin, consider what brands have done wrong and what they’ve done right. Hard-Learned Lessons Of Social Media…