Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices.
While some debate whether DMOs should be engaged in event management, some communities show that the tourism office managing festivals can be effective:
PolkaFest Looks To A New Generation To Keep Traditions Alive
Organized by St. Mary’s Byzantine Catholic Church and the Convention and Visitors Bureau, the event draws thousands to Cambria City each year.
Orange Barrel Art Project Extended
The project, created by the Stevens Point Area Convention and Visitors Bureau and CREATE Portage County, was introduced as a way to lighten the mood during road construction season.
Live Tour to Feature Downtown Alton
Take a virtual walk through Alton’s Third Street Entertainment and Dining District with the Alton Regional Convention and Visitors Bureau’s live video tour broadcast on VisitAlton.com/Webisodes.
City’s Tourism Bureau Trains Hospitality Workers to Exceed Visitors’ Expectations
Tourism leaders are leading sessions with a record 2,100 workers in the local hospitality industry to help educate those who are greeting and serving tourists about all that Chattanooga has to offer and how important it is to deliver service with a smile and a welcoming spirit.
Area Attractions Team Up for Kid Friendly Summer Initiative
The Cabell-Huntington CVB is launching a new “Funington” campaign with four partners – Camden Park, Heritage Farm Museum and Village, the Greater Huntington Parks and Recreation District and Huntington Museum of Art – to provide family-friendly and interactive kids’ fun Mondays through Thursdays in June and July.
Saturday is “Be a Tourist in Your Own Town” in Lansing
Brendan Dwyer with the Greater Lansing convention and Visitor’s Bureau hopes the event stirs a lot of community pride in Lansing.
Finally, a brilliant piece of marketing. T-shirts commemorating a native son with proceeds benefiting a local attraction. Louisville Visitor’s Bureau Sells ‘I Am Ali’ T-shirts I’m sure GoToLouisville.com was on the T-shirt somewhere!
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