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Customer Service – Best Reads Week of January 15

  • 2 min read

Each week, we read a number of articles on from online sources. Below, the top reads on customer service from the following week: The Importance of Customer Service Business is business, but to truly be successful, the key is how many customers you can get and more importantly keep, with the lowest cost of doing business. Customer satisfaction is the easiest way to acquire repeat business. Is ‘Wow’ Customer Service Worth The Effort And Expense? Micah Solomon asks does creating wow customer service moments really benefit a business? Or is it more a feel-good waste of time? The New Skills… 

Email Marketing – Best Reads Week of January 8

  • 2 min read

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: 7 Things to Start, Stop, and Keep Doing With Email Marketing in 2018 Are you happy with the ROI that your email marketing generates or is it time to make some adjustments? Here are 7 things you should start, stop, and keep doing this year to ensure your email marketing makes a splash. The Top 6 Features of Great Email in 2018 Overall 2018 is going to be highly competitive very tech-focused year for email marketeers. Sending people really… 

Social Media – Best Reads Week of January 8

  • 2 min read

Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: 7 Latest Social Media Trends for 2018 It’s just so important to stay on top of the latest social media trends – before they happen. Above  are the top 7 social media trends to watch out for in 2018 and beyond. Twitter Renaissance: Is It Time to Reconsider Twitter? In the Social Media Marketing Podcast,  Mark Schaefer explains why marketing to Twitter’s loyal and creative users is different from marketing on Facebook or YouTube. You’ll discover examples of successful Twitter marketing,… 

Customer Service – Best Reads Week of January 8

  • 2 min read

Each week, we read a number of articles on from online sources. Below, the top reads on customer service from the following week: Five Customer Service Must-Do’s For 2018 A business must keep up with the times. If they don’t, they will be disrupted and find themselves either playing catch up or worse, shutting down altogether. With that in mind, Shep Hyken shares five customer service tips every business must do to stay competitive in 2018. Retain More Customers with Effective Customer Service If 65 percent of consumers only need one bad experience to stop buying from you, then it’s… 

Email Marketing – Best Reads Week of January 1

  • 2 min read

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: A Crash Course in Email Marketing Constant Contact states that email marketing converts more customers than social media and search combined. Here is a crash course to help your business get started with email marketing. 5 Beginner Mistakes To Avoid In Email Marketing When we start email marketing, we tend to make several mistakes that can be harmful to your first campaigns. Here are 5 of them among the most widespread and how to avoid them. 12 Ways To Improve… 

Social Media – Best Reads Week of January 1

  • 2 min read

Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: The Basic Social Media Mistakes Companies Still Make No matter what your social media strategy is, it’s always a good idea to go back and make sure you have the basics covered. Your company may discover that it needs a strategic do-over. 7 Ways to Stay Focused With Your Social Media Marketing in the New Year Do you find that you are spending too much time on social media, but not getting much accomplished? What you need is… 

Customer Service – Best Reads Week of January 1

  • 2 min read

Each week, we read a number of articles on from online sources. Below, the top reads on customer service from the following week: Four Tips for All-Star Customer Service Four simple tips from House of Miracles in Cupertino, CA, to delivering top-notch customer service. How Long Will It Take To Develop A Customer Culture At My Company? Micah Solomon with a variety of ways to think about the time and timetables involved in developing a customer culture companywide. Ten Customer Service And CX Predictions For 2018 These are trends that keep trending. Smart companies are anticipating these trends and reacting accordingly.… 

Email Marketing – Best Reads Week of December 18

  • 2 min read

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: The Ultimate Guide To A Winning Email Marketing Strategy Unless you have a grip on the basics of email marketing, you cannot move further with innovations that will help you reach out to the millions with your brand message. 7 Ways To Increase The Effectiveness of Your Email Marketing For anyone trying to squeeze more out of their email marketing or turn around their lackluster campaign success, here are 7 pointers for increasing the effectiveness of your email… 

Social Media – Best Reads Week of December 18

  • 2 min read

Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: Six Surefire Ways To Increase Engagement On Your Social Media Posts Tactics to help you increase engagement on your social media posts, resulting in more reactions, comments, tagging and shares. 4 Tips to Revamp Retail Social Media Strategy for the Holiday Season and Beyond How can retailers be prepared on social media? The article above has four tips to improve social media strategy for the holiday season and beyond. How To Set Up a Timesaving Social Media Workflow…