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Email Marketing – 5 Reads and 39 Tips to Improve

  • 2 min read

Email marketing is consistently ranked as the best channel in terms of return on investment. 68% of companies rate the channel as ‘good’ or ‘excellent’. (1) For every $1 spent, email marketing generates $38 in ROI. (2) Email is 40 times more effective at acquiring new customers than Facebook or Twitter. (3) Besides that, email is cool again – Email Marketing is Back in Style. So now let’s improve what you’re doing: Here’s What You Shouldn’t Do With Your Email Marketing This December If you plan on adding something to your email marketing campaign this December, make sure you avoid causing consumer headaches… 

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Email Marketing – 1 Ingredient, 3 Trends and 15 Tips

  • 2 min read

Email marketing is consistently ranked as the best channel in terms of return on investment. 68% of companies rate the channel as ‘good’ or ‘excellent’. (1) For every $1 spent, email marketing generates $38 in ROI. (2) Email is 40 times more effective at acquiring new customers than Facebook or Twitter. (3) Those are just a few of the numbers around email. Want to know why your small business needs email marketing? Watch the video here. This Is the One Ingredient Your Email Marketing Needs Mobile has fast become the key ingredient in our email marketing strategy. And our recipe for success… 

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Email Marketing – Holiday Campaigns and Tips; 10 Other Tips

  • 2 min read

Email marketing is consistently ranked as the best channel in terms of return on investment. 68% of companies rate the channel as ‘good’ or ‘excellent’. (1) For every $1 spent, email marketing generates $38 in ROI. (2) Email is 40 times more effective at acquiring new customers than Facebook or Twitter. (3) Those are just a few of the numbers around email. As you plan your email marketing this holiday season, Don’t Let your Holiday Marketing Emails get Lost in the Seasonal Shuffle With the holiday season quickly approaching, Steven Aldrich, Chief Product Officer at GoDaddy states how it’s the perfect time… 

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Email Marketing – 35 Tips, Starter Checklist and Everything Infographic

  • 2 min read

Email marketing is consistently ranked as the best channel in terms of return on investment. 68% of companies rate the channel as ‘good’ or ‘excellent’. (1) For every $1 spent, email marketing generates $38 in ROI. (2) Email is 40 times more effective at acquiring new customers than Facebook or Twitter. (3) Those are just a few of the numbers around email. Here’s Everything You Need to Know About Email Marketing in One Infographic Now let’s get started. Here’s a Simple Email Marketing Checklist The basics that you should know to create an email marketing campaign that wins the day. 6 Simple Email Marketing Tips:… 

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Email Marketing – 19 Tips to Better Email Campaigns

  • 2 min read

Email marketing is consistently ranked as the best channel in terms of return on investment. 68% of companies rate the channel as ‘good’ or ‘excellent’. (1) For every $1 spent, email marketing generates $38 in ROI. (2) Email is 40 times more effective at acquiring new customers than Facebook or Twitter. (3) So let’s get your email campaigns rocking so you can realize those results! How to Build a Successful Email Marketing Campaign While it’s always proactive to be on the lookout for new technologies and strategies that can increase the productivity and success of your business, it’s equally important to stay… 

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Email Marketing – People Connect Via Email; 24 Tips

  • 3 min read

The fifth annual “Consumer Views of Email Marketing” report from Mapp Digital is released. It found that 98 percent of consumers ages 18-64 check the email address where they receive marketing emails at least one to three times per day, while 28 percent say they check email between four and 10 times a day. A total of 32.9 percent of respondents said that they check in on their email actively throughout the day. People are more connected than ever to their email accounts, and that means brands are staying connected to them through the channel, according to a new report. “Email marketing… 

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Email Marketing – 18 Tips and 7 Mistakes to Avoid

  • 2 min read

Email marketing is consistently ranked as the best channel in terms of return on investment. 68% of companies rate the channel as ‘good’ or ‘excellent’. (1) For every $1 spent, email marketing generates $38 in ROI. (2) Email is 40 times more effective at acquiring new customers than Facebook or Twitter. (3) Still not convinced? Look at these 37 Email Marketing Stats Will Make Your Rethink Your Strategy So now, let’s get your email rocking! 3 Steps to Building a Successful Email Marketing Campaign The three stages you will have to go through to catch a prospects attention via their email. Deborah Lippmann’s Six… 

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Email Marketing – Best Reads Week of October 10

  • 3 min read

Email marketing is consistently ranked as the best channel in terms of return on investment. 68% of companies rate the channel as ‘good’ or ‘excellent’. (1) For every $1 spent, email marketing generates $38 in ROI. (2) Email is 40 times more effective at acquiring new customers than Facebook or Twitter. (3) So let’s get your email rocking! Top 5 Tips for Effective Email Marketing Using this year’s Dotmailer winners as inspiration, (the author) has put together five tips to increase the effectiveness of your email marketing. How Brands Can Build Better Email Marketing from the Rubble of a Brick & Mortar Jason… 

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Email Marketing – Best Reads week of September 26

  • 2 min read

Email marketing is consistently ranked as the best channel in terms of return on investment. 68% of companies rate the channel as ‘good’ or ‘excellent’. (1) For every $1 spent, email marketing generates $38 in ROI. (2) Email is 40 times more effective at acquiring new customers than Facebook or Twitter. (3) Need more convincing? Check out these recent headlines: Email Marketing Is Alive And Doing Better Than Ever (A couple good tips included too.) What’s The ROI of Email? (Answer: 122%) Now, on to the tips to better your emails and campaigns… Email Marketing Tips for Small Business The ability to reach… 

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