Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: Email Marketing Is Alive And Well, Although Evolving Evidence shows that marketers are seeing it as the clear winner of all marketing channels when it comes to the best return on investment. For most, it is still the top of their marketing spend. Included in the article, 10 pieces of advice shared in a four-hour session focusing on getting “email from zero to hero”. Make Email an Important Part of Your Marketing Strategy Done well, email can be an… 

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: Email Still Achieves Results After 40 Years Even though email marketing is highly effective and serves as a core strategy in almost all brand marketing campaigns, there’s still more marketers can do to improve their email communication with consumers. Almost Half of Consumers Still Prefer Offers Via Email Close to 50 percent of consumers surveyed still prefer to receive offers via email, according to a new survey conducted by Adobe, and are comfortable opting into email relationships with brands. The… 

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: First, if you’re saying, “Email!? The spammy stuff no one wants?” Well, Don’t Underestimate the Power of a Good Newsletter to Drive Business Few tools are better for retaining and marketing to existing customers than a newsletter packed with engaging and relevant content. So to start your email marketing, build a list. 15 tips to building a mailing list for email marketing We’ve offered other tips to growing your email list. There’s 12 here. 6 here. And 12 more here.… 

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: First, if you’re asking if email marketing is an effective marketing channel, Campaign Monitor’s 2018 Email Marketing Industry Report Unveils the Majority of Marketers See the Most ROI from Email and New Research Studies Correlation Between Email Marketing Tactics, Program Effectiveness, and Revenue Growth To optimize your efforts and realize the ROI and revenue growth, Email Marketing Best Practices: Tips To Become A Better Marketer Some of the best email practices for 2018 and a brief on the businesses that practice… 

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: First, if you’re asking if email marketing an effective marketing channel, here’s Why Email Still Reigns Supreme The infographic gives eight reasons for email’s effectiveness. How To Structure Your Email Program To Retain Customers Implementing a comprehensive email retention program may seem daunting, but contributor Sam Welch reminds us of the payoff and explains how to do it. Five Ways Your Dealership Can Use Email Marketing To Increase Sales While written for the auto industry, the tips in the… 

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: All You Need To Know About The Basics Of Email Marketing Great explanation of the virtues of implementing an email marketing strategy, how to analyse data from your emails to simplify your marketing strategy, and what actionable takeaways you can use to create value for your customers through email marketing. How to Launch Your First Email Marketing Campaign and Get the Results You Want Good read on how to launch your first email marketing campaign, which will boost engagement for… 

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: How Do I… Make Email Marketing Work For My Business? Email is one of the most common ways for businesses to communicate with their customers and prospects. Adam Oldfield, managing director of marketing automation platform Force24, advises how to make email marketing work for your organisation. How to Create an Effective Email Marketing Strategy Email should be a key piece to your marketing plan. Here’s six ways to create an effective marketing strategy using email. Four Tips to… 

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: How Your Small Business Can Use Email Marketing to Drive Revenue Five actionable tips you can use to maximize your email marketing and get your register ringing. How to Craft an Email Newsletter That Gets Marketing Results Simple read on why email still works, how to craft an email blueprint, and ways to make your newsletter more effective. (Even some “don’t dos.”) But don’t call it a “Newsletter!” 4 Ways to Leverage Email Marketing For Audience Engagement Try… 

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: Six Reasons Email Marketing Still Rocks (And Will Keep on Rocking!) Email marketing keeps on making a big, exciting noise. And the article above has six reasons why that’s likely to be the case for a long time to come. The Ultimate Hack For Building Your Email Database Long read, but great tips to helping build your email database. 5 Email Marketing Best Practices Written for the car wash industry, these five tips apply to any industry. Also, what…