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Customer Service – Best Reads Week of January 21

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Each week, we read a number of articles on customer service from online sources. Below, the top reads on customer service from the following week: With all the “2019 Trends” articles this time of year, perhaps prudent to remember Trendy Ideas Should Never Overtake Basic Customer Service, Experience Key word from the article above, “basic.” Your customer service can be overzealous. When Overzealous Customer Service Fails the Customer Perhaps it’s okay to be over the top with emails to customers like this pet company did. Dan Gingiss calls it the “best customer service email ever.” Oh, and the customer IS always right.… 

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Tourism Best Practices – Week of January 21

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Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices, named one of the “Top 15 Tourism Marketing Blogs And Websites To Follow in 2018.” Campaigns launched by destination marketing organizations include, Brand USA’s Storytelling Campaign Kashmir’s “aggressive marketing campaigns” Winchester-Frederick County CVB’s social media / T-shirt promotion In destination development, Vietnam looks to golf Springfield (OH) uses murals And we love that DMOs are include assisting partners in their practices. Workshops, grants, and research. Elizabeth City CVB… 

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Tourism Best Practices – Week of January 14

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Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices, named one of the “Top 15 Tourism Marketing Blogs And Websites To Follow in 2018.” Destination development is often only considered development of an attraction, way-finding signage, etc. Miami is expanding destination development to include workforce through the HEAT Program Hospitality Employees Advancement and Training. South Florida hotels get the qualified local cooks they desperately need, while residents of some of Miami’s poorest communities get good paying jobs… 

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Customer Service – Best Reads Week of January 14

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Each week, we read a number of articles on customer service from online sources. Below, the top reads on customer service from the following week: Why talk customer service? Understand poor customer service killing your business. The author shares her experience with a bank. So we can either learn from bad examples, or good examples yes? Then learn how customer service creates the experience at this Ranch. Need more examples? How about these four? More? Here’s 2,019 Ways To Improve Your Customer Service Experience In 2019 Micah Solomon starts with 9 ways you could go about improving your customer service as we head into 2019.… 

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Customer Service – Best Reads Week of January 7

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Each week, we read a number of articles on customer service from online sources. Below, the top reads on customer service from the following week: Good Customer Service Means Making Every Second Count Written for the banking industry, but the non-financial experience shared applies to any industry. Methods To Improve Customer Service This 2019 Marketers and customer service experts need to be on the look for new ways to make their customers happy and satisfied. The article above has four. How TUMI Transformed Its Customer Service To Be As Bulletproof As Its Luggage Follow others’ example. Micah Solomon shares how… 

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Tourism Best Practices – Week of January 7

  • 2 min read

Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices, named one of the “Top 15 Tourism Marketing Blogs And Websites To Follow in 2018.” Springfield (IL) CVB Wins Auction for Historic Route 66 Neon Sign Call it destination preservation. The DMO wins the auction for one of the city’s remaining Route 66 landmarks. Marketing Campaigns DMOs have launched: Williamsburg (VA) Launches “Expect The Funexpected” Campaign Little Rock (AK) Launches “Rock Star” Campaign Winchester (VA) To Highlight Sports and… 

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Tourism Best Practices – Week of December 17

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Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices, named one of the “Top 15 Tourism Marketing Blogs And Websites To Follow in 2018.” Columbia County (GA) CVB Launches New Promo Video Targeting Future Cyber Families VISIT FLORIDA, JetBlue Team Up To Boost Tourism Digital (CO) Advertising To Play Greater Role In Marketing Durango Love, love, LOVE how these four DMOs are leading in the continued development of the destination: Holland (MI) CVB Enhances Park With ‘Wizard… 

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Customer Service – Best Reads Week of December 10

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Each week, we read a number of articles on customer service from online sources. Below, the top reads on customer service from the following week: Start by learning from others providing exceptional customer service. Like this hotel in Denver. Or these HVAC companies. Learn From A Bad Customer Service Experience Improving customer service is important as it leads to improved sales and your brand. What if your customer service is on life support? Revive it with the three principles of outstanding and consistent customer service: culture, data/tools and care. See the article above. Finally, how about these Crazy Ideas About Customer… 

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Tourism Best Practices – Week of December 3

  • 2 min read

Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices, named one of the “Top 15 Tourism Marketing Blogs And Websites To Follow in 2018.”   New marketing campaigns in the news this week: NYC & Company Announces Refreshed Tourism Campaign More on the $15M NYC Campaign Philly Heads To UK to Promote City Wilmington Uses “Come Back” Campaign to Lure Tourists Back After Hurricane Florence Akron Debuts “New Again Akron” Shopping Trail Miami Showcases Black Art with… 

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