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Social Media – Best Reads Week of July 30

  • 2 min read

Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: Ask Yourself This One Question to Transform Your Social Media Content The most important thing to remember is that your content should provide value to your audience. So how can you assess the value of a post? Start by asking yourself one crucial question… 6 Old School Marketing Tactics That Still Work on Social Media Listen to the podcast or read the transcript. Either way, get the break down on 6 old school marketing tactics that still work like a… 

Tourism Best Practices – Week of July 30

  • 2 min read

Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices, named one of the “Top 15 Tourism Marketing Blogs And Websites To Follow in 2018.” New Cleveland Tourism Marketing Campaign Seeks Help of Locals The “Visit Me in CLE” campaign is designed to recruit locals to promote the region to their out-of-town friends and family. Visit Fairfax and Fairfax County Breweries Launch New Field Guide Program The DMO teams with seven independent craft breweries on a program. The… 

Social Media Checklist for Pinterest

  • 2 min read

As we look to keep up with social media daily, unfortunately, some weeks we are lucky if we are able to get to every outlet and give it the attention they deserve. Facebook comments. Messenger. Tweets we’re tagged in. Replies. Messages. Sharing our own comments. Following new people to expand our networks. Liking. Retweeting. Sharing. How do we keep up with it!? Through a series of posts, we will provide a simple, weekly checklist that will allow you to remember what to do each week on or with each network. Create the to-dos each week. Knock them out. And see… 

Social Media – Best Reads Week of July 23

  • 2 min read

Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: Last week, we had the favorite social media networks of Generation Z. This week? The most popular social media among older adults. Know where your audience is and “own” that social media platform. 5 Social Media Trends CMOs Need To Keep Their Eyes On Jonathan Foley, the founder of @Positivity and @Societyfeelings, and CEO of WULF Marketing, says CMOs need to pay attention to the five trends in the article above. 4 Tips for Creating Thumb-Stopping Social Media… 

Tourism Best Practices – Week of July 23

  • 2 min read

Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices, named one of the “Top 15 Tourism Marketing Blogs And Websites To Follow in 2018.” First-Ever Susquehanna Folk Festival To Celebrate Folk Culture With Music, Dancing and Storytelling The two-day festival in York County PA came about as a result of a grant given by the CVB. New Orleans and Company Launches 14th Annual COOLinary New Orleans Restaurant Month The campaign, with more than 100 participating restaurants, highlights… 

Social Media – Best Reads Week of July 16

  • 2 min read

Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: What 10 Social Media Professionals Say Should Be Your Top Priority Right Now The author asked 10 social media professionals to name “the ONE thing that marketers must do this year to stay ahead of the curve in social media.” The article above has what they said. Six Lasting Principles That Drive Social Media Success Social media mavens and members of The Oracles share the tactics they use to grab attention, nurture engagement and attract conversions. Why You Need a Social Media… 

Tourism Best Practices – Week of July 16

  • 2 min read

Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices, named one of the “Top 15 Tourism Marketing Blogs And Websites To Follow in 2018.” Estevan (SK, Canada) Launching Selfies Spots Experience Estevan (SK, Canada) Selfie Spots aims to highlight the best places to take a selfie. 24″ stickers have been placed around the destination. The stickers include footprints where you can stand to get the best selfie. He Ate At All 50 Downtown Akron Restaurants and Has A… 

Social Media – Best Reads Week of July 9

  • 2 min read

Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: A Beginner’s Guide to Building Your Social Media Presence Small businesses will need to work hard in order to create a strong social media presence. The article above has a few simple steps will place you on the right path. Then, Use These Tips to Boost Your Social Media Reach If Facebook advertising seems complex and overwhelming to you as a business owner struggling with your online marketing, you are not alone. The article above has 10 simple tips on… 

Tourism Best Practices – Week of July 9

  • 2 min read

Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices, named one of the “Top 15 Tourism Marketing Blogs And Websites To Follow in 2018.” Miami Draws Visitors with Spa Month Clarksville (TN) CVB leading wayfinding signage program Shreveport-Bossier Convention and Tourist Bureau partners with stakeholders to help visitors find the perfect selfie spots Decals at a dozen attractions invite visitors and locals alike to post a selfie to social media using the hashtag #SBFunSide. Richmond Hills (GA)…