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Social Media – Best Reads Week of June 4

  • 2 min read

Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: 5 Keys to Social Marketing Success From A Facebook Exec Speaking at the Phocuswright Europe conference in Amsterdam, Nikhilesh Ponde outlined five key strategies marketers need to implement now to keep up with the move to mobile. If You Want To Humanize Your Brand On Social Media, Try These 10 Tactics Forbes asked a panel of experts from how to humanize a brand on social media. Their best answers are in the article above. 15 Steps to Social Media… 

Tourism Best Practices – Week of June 4

  • 2 min read

Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices, named one of the “Top 15 Tourism Marketing Blogs And Websites To Follow in 2018.”                               The Lexington CVB with destination development through their visitors center – Lexington’s former courthouse becomes tourist hot spot as visitors center opens. Denton (TX) adds art to their visitors center – Access Art Alley opens in Discover Denton Welcome Center… 

Social Media – Best Reads Week of May 28

  • 1 min read

Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: After Facebook and Snapchat, What’s Next for Social Media Marketing? Carlos Gill pontificating on a podcast interview about Snapchat, Facebook Ads, Chatbots and AI. Another projecting Pinterest is Growing Faster than Twitter and Snapchat, and Offers Significant Opportunities And then there’s these 3 eye-catching trends for social media in 2018 But if you don’t know the best strategies, your efforts won’t be as successful as you desire so consider… 3 Social Media Strategies for Maximum Engagement 5 Proven… 

Tourism Best Practices – Week of May 29

  • 2 min read

Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices, named one of the “Top 15 Tourism Marketing Blogs And Websites To Follow in 2018.”   The Orange (TX) CVB looks to boat races to drive tourism. It’s the Fifth Annual “Shootout on the Sabine.” DMOs take the lead in destination development. Most recent example? Augusta tourism leaders proposing a golf cart ordinance for their downtown. The personal transportation vehicles would help transport visitors. CVBs continue to host annual… 

Social Media – Best Reads Week of May 22

  • 2 min read

Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: 6 Steps To An Effective Social Media Presence In today’s world, it’s not enough to have a website or LinkedIn profile – you need a strong social media identity to support and communicate your personal brand. Here are six essential steps to make your digital presence flourish. Six Simple Steps That Make Social Media Marketing Less Overwhelming A sturdy social media presence is important for search and many other reasons. The key is to be strategic. Here are… 

Tourism Best Practices – Week of May 21

  • 2 min read

Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices, named one of the “Top 15 Tourism Marketing Blogs And Websites To Follow in 2018.”   Visit Tampa Bay Unveils New Public Art in Downtown Tampa Commissioned by the DMO, the piece is expected to attract vacationers in search of a memorable photo opportunity. The Almosa, Colorado, DMO offers a photo booth as their photo opportunity / social media interaction. GOTL Opens ‘The Strip’ For The Summer With Parade… 

Social Media – Best Reads Week of May 7

  • 2 min read

Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: Eight Ways To Fire Up Your Social Media Presence What to look out for and what to avoid doing if you want to capture and maintain your audience. Some of the advice even hints at how to further build your audience. 6 Tips on How to Engage Your Customers Through Social Media Strategy It can be easy for you to let days, or even weeks, fly by without publishing a new Facebook post or tweet. Don’t. 3 Buzz-Worthy… 

Tourism Best Practices – Week of May 7

  • 2 min read

Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices. Many DMOs are recognizing National Travel and Tourism Week this week… Emporia, KS, hosts a Wild Card Tour Kenosha, WI, hosts Tourism Week Free Days Effingham, IL, goes off the U.S. Travel theme and hosts a “Then And Now” Photo Contest Dayton, OH, to recognize tourism “ambassadors” Laredo, TX, will host destination training Victoria, TX, will host a Crossroads Crosswords Challenge Preble County, OH, posts banners to remind… 

21 Like-driving Instagram Images

  • 5 min read

You have added Instagram to your social media marketing mix. But after a while, your creativity runs low and the images you post start to look the same. “Sarah, put on another shirt. Cristy, take a picture and I’ll put it on Instagram.” We have offered Facebook post ideas and video content ideas. Here are 21 Instagram image ideas that will drive likes. User Generated (USG). USG images are authentic. They connect and resonate with users, working as social proof, and showing visitors that other users are raving about your brand. Besides, as the images are created by someone else,…