Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices.

It starts with destination development – building the infrastructure, facilities and/or attractions. Oklahoma City has been doing that for years and they are reaping the benefits: Oklahoma River’s Success Has Oklahoma City Bubbling with Enthusiasm, Pride

In Rockford Illinois, the CVB has developed an event to attract customers to local businesses: Rockford Day Kicks Off to Entice People to Businesses

I’ve long been a fan of marketing grants from the DMO. News from Lafourche (LA) and Grand Junction (CO) on how their grants helped tourism:

Grants Aim to Help Events Attract Tourists to Lafourche

(Grand Junction) Visitors’ Bureau Gives $40K to Keep GJ Bike Race Rolling

Finally, there are many forms of partnerships – DMOs and attractions, DMOs and hotels, DMOs in metros, DMOs in counties and states’ region. But a partnership with a DMO and an overseas futball team?  Experience Kissimmee partners with West Ham United

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