You’ve started your social media accounts. You’re posting. You’re tweeting. You’re pinning. But the phone isn’t ringing off the hook. (We realize it’s 2016 and mobile phones aren’t on a hook and thus, can’t “ring off the hook.” Go with the ole phrase.) Your email inbox isn’t being flooded with business requests. “I thought this social media thing was the golden ticket, silver bullet!” Great reminder from Vincent Spivey of What Social Media Can and Can’t Do For You.

Now, let’s improve your marketing…

9 Big Small Business Social Media No-Nos

Social media marketers point out some of the biggest (and most costly) mistakes companies make when using Facebook, Twitter, Instagram and Pinterest – and offer advice on how to avoid making these social faux pas.

4 Social Media Mistakes That Are Costing You Business

Social media has made ordinary people into stars and given small business a big, realtime voice. It has also ruined reputations and tarnished brands in a single tweet. The article above has the top 4 mistakes that could be costing you business.

Five Social Media Tips To Create A Focused Marketing Strategy

Unless your marketing department has the time and the resources to devote day in and day out to each platform, avoid overextending your social media strategy. The author offers her top five pieces of advice that social media marketers should keep in mind.

10 Quick Tips for Creating Compelling Videos for Social Media

You don’t need a film degree to make an excellent social media video these days. Marketers with untrained eyes are creating great social video content with little more than a smartphone. And people are watching. The author has prepared a handy guide to learn more about the medium and offers 10 video tips to help you make it a great one.

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