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Tourism Best Practices – Week of June 18

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Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices, named one of the “Top 15 Tourism Marketing Blogs And Websites To Follow in 2018.” West Virginia Tourism Office Distributes Free Stickers For Birthday Campaign The campaign encourages residents and visitors alike to explore the state, pick up free stickers and share photos to social media. McConnelsville History Walk Morgan County (OH) CVB cosponsors the tour. Brown County (IN) Visitors Center Launches Sippin’ Trip Tours Trip goers will be able… 

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Email Marketing – Best Reads Week of June 11

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Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: 5 Ways You Can Earn a Better ROI with Your Email Marketing Campaigns Adhere to these five email marketing best practices to maximize your opt-ins, leads, email subscribers, conversions and sales. Five Simple Ways To Double Your Email Marketing Open Rates This Week The author shares key ways to increase your email marketing successes. These tactics can help you double your open rates and can all be done in a week (if not today). How To Make Your… 

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Tourism Best Practices – Week of June 11

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Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices, named one of the “Top 15 Tourism Marketing Blogs And Websites To Follow in 2018.” ‘Explore Fairbanks’, Alaska, Expands Tourism Efforts into China The Alaskan Governor led a delegation representing industries including travel and tourism in the Opportunity Alaska: China Trade Mission to Beijing, Shanghai, and Chengdu. Alamosa CVB Hosts International Journalists and Travel Trade Professionals The Colorado destination marketing organization hosted one of seven post-IPW FAMs that IPW attendees could participate in. The… 

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Email Marketing – Best Reads Week of June 4

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Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: E-mail Marketing For Small Businesses Great beginning tips to help start your email marketing campaigns. And after you get started… 8 Questions to Ask Yourself Before You Hit Send If your answer to each of the questions in the article is “yes,” then your message is probably good go. But if you see any “no’s,” then you probably want to take another look at it. 12 Email Marketing Tips Every Startup Should Know About Improving your email marketing… 

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Tourism Best Practices – Week of June 4

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Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices, named one of the “Top 15 Tourism Marketing Blogs And Websites To Follow in 2018.”                               The Lexington CVB with destination development through their visitors center – Lexington’s former courthouse becomes tourist hot spot as visitors center opens. Denton (TX) adds art to their visitors center – Access Art Alley opens in Discover Denton Welcome Center… 

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Email Marketing – Best Reads Week of May 28

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Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: Email Marketing 101: What You Should Know About Subject Lines, From Lines, and More Tips to maximize email marketing with the highest return on investment of any form of marketing — for every $1 spent on email, you’re getting about $38 back. To help you, a review of Top 5 Email Marketing Tools For Every Business We believe you should just look at the #3 option… A Primer on 3 Types of Email Autoresponder Campaigns Get the skinny on… 

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Tourism Best Practices – Week of May 29

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Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices, named one of the “Top 15 Tourism Marketing Blogs And Websites To Follow in 2018.”   The Orange (TX) CVB looks to boat races to drive tourism. It’s the Fifth Annual “Shootout on the Sabine.” DMOs take the lead in destination development. Most recent example? Augusta tourism leaders proposing a golf cart ordinance for their downtown. The personal transportation vehicles would help transport visitors. CVBs continue to host annual… 

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Email Marketing – Best Reads Week of May 21

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Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: First, Why You Shouldn’t Be Afraid of Email Marketing Entrepreneur Network partner Ben Angel lays out in his latest video some of the highs and lows he experienced with his first endeavors in email marketing. 9 Must-have Components of Every Email Marketing Campaign To keep garnering a positive ROI, email marketing must be done right. If you have seen a dip in the performance of your email marketing campaigns, maybe its the mistakes in the article above. As if those 9… 

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Tourism Best Practices – Week of May 21

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Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices, named one of the “Top 15 Tourism Marketing Blogs And Websites To Follow in 2018.”   Visit Tampa Bay Unveils New Public Art in Downtown Tampa Commissioned by the DMO, the piece is expected to attract vacationers in search of a memorable photo opportunity. The Almosa, Colorado, DMO offers a photo booth as their photo opportunity / social media interaction. GOTL Opens ‘The Strip’ For The Summer With Parade… 

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