Skip to content

Customer Service – Best Reads Week of December 10

  • 1 min read

Each week, we read a number of articles on customer service from online sources. Below, the top reads on customer service from the following week: Start by learning from others providing exceptional customer service. Like this hotel in Denver. Or these HVAC companies. Learn From A Bad Customer Service Experience Improving customer service is important as it leads to improved sales and your brand. What if your customer service is on life support? Revive it with the three principles of outstanding and consistent customer service: culture, data/tools and care. See the article above. Finally, how about these Crazy Ideas About Customer… 

Read MoreCustomer Service – Best Reads Week of December 10

Social Media – Best Reads Week of December 3

  • 2 min read

Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: 6 Tips to Improve Your Social Media Presence in 2019 Get ready for your popularity to explode next year. Here are six tips for improving your social media presence in 2019. 33 Experts Share Their Most Effective Social Media Tips for Small Businesses A LONG read but full of tips, thoughts, and ideas to improve social media marketing. How To Get More Followers On Social Media The go-to tricks that most bloggers use to boost their counts on… 

Read MoreSocial Media – Best Reads Week of December 3

Tourism Best Practices – Week of December 3

  • 2 min read

Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices, named one of the “Top 15 Tourism Marketing Blogs And Websites To Follow in 2018.”   New marketing campaigns in the news this week: NYC & Company Announces Refreshed Tourism Campaign More on the $15M NYC Campaign Philly Heads To UK to Promote City Wilmington Uses “Come Back” Campaign to Lure Tourists Back After Hurricane Florence Akron Debuts “New Again Akron” Shopping Trail Miami Showcases Black Art with… 

Read MoreTourism Best Practices – Week of December 3

Email Marketing – Best Reads Week of November 26

  • 2 min read

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: Get Your Emails Ready For The Holidays With These 10 Email Templates Professionally-designed holiday email templates you need to save time and stand out in your customers’ inboxes. 3 Ways To Rock Your Small Business Holiday Marketing, Starting Right Now 3 powerful ways to rock your digital marketing this holiday season, even if you are just getting started. Automated Email Campaigns to Maximize Revenue During the Holiday Shopping Season There are several tried-and-true methods to harness the power of automated… 

Read MoreEmail Marketing – Best Reads Week of November 26

Social Media – Best Reads Week of November 26

  • 2 min read

Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: 18 Quick Social Media Marketing Tips for Beginners [Infographic] Some quick tips to get a new social strategy off the ground… An Entrepreneur’s Guide To Social Media Marketing If you’re a budding entrepreneur who’s only just discovered the wonders of social media for your business, the article above has 5 crash course tips for you. To Win at Social Media, You Need the Best Stories Dom Whitehurst, head of digital engagement at Wavemaker, spoke at Social Media Week… 

Read MoreSocial Media – Best Reads Week of November 26

Customer Service – Best Reads Week of November 26

  • 2 min read

Each week, we read a number of articles on customer service from online sources. Below, the top reads on customer service from the following week: Why even concern ourselves with customer service? Customer Service Ranks Big With Millennials, Reveals Survey Per the survey, “customer service is as important as product quality and price when making a purchase.” How to Provide Exceptional Customer Service A horrible customer service experience motivates an auto collision repair representative to focus on customer service at her shop. How to Encourage Excellent Customer Service The top four customer service qualities and how to encourage them in your… 

Read MoreCustomer Service – Best Reads Week of November 26

Tourism Best Practices – Week of November 26

  • 2 min read

Tourism professionals at Convention and Visitors Bureaus – CVBs (or Destination Marketing Organizations – DMOs) are implementing some innovative programs to increase visitation in their destinations. We call them Tourism Best Practices, named one of the “Top 15 Tourism Marketing Blogs And Websites To Follow in 2018.”   New marketing campaigns in the news this week: Sri Lanka Tourism Promotion Bureau Unveils New Brand Platform – So Sri Lanka Virginia Beach – More Than Just Sand and Surf Flagler County (FL) With New Marketing Efforts Your DMO could take the wacky route as these tourism campaigns did. In other destination… 

Read MoreTourism Best Practices – Week of November 26

Email Marketing – Best Reads Week of November 19

  • 2 min read

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: How to Make Your Emails Shine Bright During ‘Gray November’ The popularity of holiday promotions requires marketers to learn how to build a month-long program without massive list fatigue. Stop Monthly Newsletters: Learn How to Make The Most of Your Email List Nurture your email subscribers with a sequencing strategy, taking care to identify where customers are on the buyer’s journey, and providing great content. Apply the 80/20 Rule to Optimize Your Email Marketing 80 percent of sales… 

Read MoreEmail Marketing – Best Reads Week of November 19

Customer Service – Best Reads Week of November 19

  • 2 min read

Each week, we read a number of articles on customer service from online sources. Below, the top reads on customer service from the following week: Consumers Believe Customer Experience Has Stagnated, Study Finds For the third year running, there has been no improvement in the number of consumers who feel brands are generally meeting their customer care needs and expectations. The other take-away not in the article, if you provide even average customer service, you’ll be memorable. Want proof? What this Burger King employee did for a customer went viral. People are amazed at the gesture when in fact, it’s… 

Read MoreCustomer Service – Best Reads Week of November 19