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9 Marketing Strategies For a Comeback in 2021

  • 4 min read

If you’re hanging on and are looking to 2021 to start anew, we’ve identified 9 marketing strategies for you to hit refresh on, commit to, or undertake in 2021 to start strong and launch a comeback.

10 Tips To Set Up A LinkedIn Professional Profile

  • 7 min read

With more than 575 million users – 40% of which are on the platform daily – LinkedIn can be a valuable tool to help you build your brand, rank your name on Google, demonstrate your knowledge, credibility, and leadership expertise, gain social proof for your skills and talents, and most of all, network, network, network. Here’s 10 tips to set up a LinkedIn professional profile.

21 MORE Creative Facebook Post Ideas

  • 5 min read

The most read marketing column on our website the past two years has been 21 Creative Facebook Post Ideas. We challenged ourselves to come up with another 21. We did it!

Top Marketing Reads of 2019

  • 3 min read

What were your peers reading in 2019? Last year we reviewed the Top Marketing Reads of 2018. Somewhat surprising, five of the most-read Back To You Blogs in 2018 are in the 2019 Top 10. The top 2 are the same! But we’re getting ahead of ourselves. Counting down the Top-10 Most-Read Blog Posts of 2019. #10 – Social Media Checklist for Twitter – In this post, we provide a daily and weekly check-list for the busy marketing person that wants to stay up-to-date on Twitter. #9 – Social Media Checklist for Instagram – In this post, we provide a daily and… 

68 Marketing Trends and Predictions for 2020

  • 3 min read

What new directions should we take with our marketing? As we leap into a new decade, we’ve compiled 68 marketing trends and predictions for 2020.

Social Media – Best Reads Week of June 17

  • 2 min read

  Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: 5 Data-Backed Social Media Trends for 2019 [Infographic] This infographic from Awario provides an overview of the most recent social media marketing trends and shifts for 2019. 3 Social “Trends” That Just Aren’t True (And Why Believing Them is Bad) Three ripped-from-the-headlines social trends that Simon Kemp, the founder of marketing strategy consultancy Kepios, says are being reported all wrong. Back to the trends you CAN believe, influencer marketing continues to grow. Here are 20 Influencer Marketing Trends and… 

Social Media – Best Reads Week of June 3

  • 2 min read

  Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week: How Often Should You Post on Social Media? Short answer is depends, but the article above gives some guidance. As to what to post? 50 Types of Social Media Posts to Keep Your Followers Interested [Infographic] And to help with those 50 types of posts, 7 Social Media Content Writing Tips There’s also some incredible social media tools available. Inc. shares 11 Social-Media Marketing Tools to Bookmark Now And Social Media Today shares 15 Incredible Tools You Never Thought You Needed…