As you consider your marketing in 2017, have you considered email marketing? Perhaps you should. Marketers are telling their researchers that email is the best-performing channel, and three in four will be putting more money and resources into it for 2017. (MediaPost) The lesson of 2016 appears to be that email is far better at selling than social. (MediaPost) And research reveals email marketing is more popular among marketers than trendier topics. (BizReport)
To improve your email marketing…
7 Tips to Running a Successful Email Marketing Campaign
Email marketing is a great way to connect with your customer base, and hopefully, with these seven tips at your disposal, you’ll be on your way to running more successful email marketing campaigns.
Great time to look at the email marketing strategies you used last year and what you want to stay the same and what you want to change.
7 Step Email Marketing Checkup for Retailers
Given the importance of email marketing to retailers, your approach to email needs to be on point. Take this seven-step email marketing checkup and see how you’re doing.
Eight Considerations For Connecting With Consumers Through Email Newsletters
Eight Forbes Agency Council members share advice on how email marketing can be used to connect with a brand’s potential audience.
But stop calling them newsletters…
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