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Email Marketing – Best Reads Week of April 23

  • 2 min read

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: 11 Quick Email Marketing Tips that Will Increase Your Response Rates While written for attorneys, this article provides great tips for building an email marketing list in any industry. 5 Tips for Refining Your Brand’s Email Marketing Strategy The campaigns outlined in the article are still one of the most effective ways to reach consumers. Why Email Marketing Requires Such A Supple Wrist In a summary of a presentation by Shelagh Stoneham, senior vice president-marketing at Chico’s FAS Inc.,… 

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Customer Service – Best Reads Week of April 23

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Each week, we read a number of articles on from online sources. Below, the top reads on customer service from the following week: A Checklist for Superior Customer Service When your goal is building a world-class customer service organization delivering superior customer service, checking these items off this top 10 list will be especially gratifying. 10 Effective Ways To Transform Your Customer Service And Customer Experience 10 truly transformational steps that Micah Solomon often suggests to clients (as a customer service consultant), that can make deep and lasting change for your company or organization. Empathy – A Two-way Street in Customer Service… 

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Email Marketing – Best Reads Week of April 16

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Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: How To Deliver Email Marketing Strategies That Work If you have small business email marketing is the best and the easiest way to get more clients, so while writing email messages here are some strategies that you should follow. 15 Essential Elements of Every Marketing Email In the haste of a tight turnaround or deadline, it’s easy to make email composing mistakes, to miss crucial elements or even errors and typos. The article above has a checklist of… 

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Customer Service – Best Reads Week of April 16

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Each week, we read a number of articles on from online sources. Below, the top reads on customer service from the following week: Bad Customer Service Ruining Shoppers’ Lives New survey – 68% of consumers are fed up with poor customer service and they would buy more from brands if they upped the customer service experience. How LEGO Customer Service Wins Back Upset Customers: A Simple Recovery Approach Works Wonders How LEGO brings a customer closer to the brand with a simple customer service letter. What’s the Cost of Disconnected Customer Service? If customer service is disconnected from the rest of… 

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Email Marketing – Best Reads Week of April 9

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Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: First, Why You Shouldn’t Overlook the Power of Email? This article explains why marketers should not overlook the power of the email channel, and why it should be considered holistically among brands’ entire marketing and media mix says. Before you start email campaigns, set goals. To help set them, 2018 Email Marketing Goals [Infographic] From an email benchmark report, a range of key findings which can help you optimize email performance in line with broader usage trends. Don’t call… 

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Customer Service – Best Reads Week of April 9

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Each week, we read a number of articles on from online sources. Below, the top reads on customer service from the following week: 4 Trends Customer Service Teams Are Using to Kill the Competition Forget the sales pitch at the end of the article, focus on the four trends savvy customer service teams are actively embracing to create an outstanding customer experience, bring in more revenue, and create repeat business. Baby Steps: Make These Simple Changes To Improve Your Customer Service The items on Micah Solomon’s list are all small or small-ish, they’re far from trivial and they’re all worth undertaking!… 

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Customer Service – Best Reads Week of April 2

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Each week, we read a number of articles on from online sources. Below, the top reads on customer service from the following week: To start, on the chance you’re not sure about what customer service is anyway, here’s a nice overview from SalesForce. And why the weekly focus on customer service through these posts? Survey: Very Few Consumers Report Excellent Customer Service So let’s improve your customer service… Customer Service: ‘It’s all about establishing a relationship’ Building relationships is not difficult if you treat your customers like you want to be treated. The businesses that have the best customer service will… 

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Email Marketing – Best Reads Week of March 26

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Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: Why email marketing in the first place? Seven Reasons Why Email Marketing Isn’t Dead One thing is for sure – email marketing is definitely not dead. It is still a profitable campaign if you know what you’re doing. Here’s How You Can Use Email Marketing to Enhance Customer Loyalty to Your Business Seven ways to use emails to increase and improve the levels of loyalty customers have to your business. Effective Email Strategies for Startups Marketing on a Budget Give… 

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Customer Service – Best Reads Week of March 26

  • 2 min read

Each week, we read a number of articles on from online sources. Below, the top reads on customer service from the following week: To start, why do we need to keep a focus on customer service? Only 9 Percent of Consumers Say They Always Receive Excellent Customer Service Survey findings from a group of 500 consumers… Top 3 Tips To Create a Strong Customer Service Team Three tips to build a better customer service team, and to add to a brand’s overall customer service experience. How Southwest Airlines Keeps The Romance Alive With Its Customers Shep Hyken shares customer service… 

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