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Email Marketing – Best Reads Week of March 26

  • 2 min read

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: Why email marketing in the first place? Seven Reasons Why Email Marketing Isn’t Dead One thing is for sure – email marketing is definitely not dead. It is still a profitable campaign if you know what you’re doing. Here’s How You Can Use Email Marketing to Enhance Customer Loyalty to Your Business Seven ways to use emails to increase and improve the levels of loyalty customers have to your business. Effective Email Strategies for Startups Marketing on a Budget Give… 

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Customer Service – Best Reads Week of March 26

  • 2 min read

Each week, we read a number of articles on from online sources. Below, the top reads on customer service from the following week: To start, why do we need to keep a focus on customer service? Only 9 Percent of Consumers Say They Always Receive Excellent Customer Service Survey findings from a group of 500 consumers… Top 3 Tips To Create a Strong Customer Service Team Three tips to build a better customer service team, and to add to a brand’s overall customer service experience. How Southwest Airlines Keeps The Romance Alive With Its Customers Shep Hyken shares customer service… 

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Social Media Checklist for LinkedIn

  • 3 min read

As we look to keep up with social media daily, unfortunately, some weeks we are lucky if we are able to get to every outlet and give it the attention they deserve. Facebook comments. Messenger. Tweets we’re tagged in. Replies. Messages. Sharing our own comments. Following new people to expand our networks. Liking. Retweeting. Sharing. How do we keep up with it!? Through several posts, we’re going to provide a simple weekly checklist that will allow you to remember what to do each week on or with each network. Create the to-dos each week. Knock them out and see your… 

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Email Marketing – Best Reads Week of March12

  • 2 min read

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: Why email marketing in the first place? Why You Should Start Using Email Marketing in 2018 Reasons why you should start using email marketing for your content marketing and SEO campaigns in 2018. Small Business Guide to Email Marketing What’s the most effective digital marketing tool? Many still swear by the humble email – but only if you do it right. 4 Email Marketing Tips: How to Create Engaging Emails and Get Them in the Right Hands Read… 

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Customer Service – Best Reads Week of March 12

  • 2 min read

Each week, we read a number of articles on from online sources. Below, the top reads on customer service from the following week: 7 Pieces of Dangerous Customer Service Advice (Plus What To Do Instead) Some of the received customer service wisdom out there is flat-out wrong. Extraordinary Customer Service! Six stats you need to know and simple retention strategies. Five Lessons in Customer Service from Action Gear Founder and managing director at Action Gear Warrick Kernes shared his wisdom on providing authentic customer service. These Customer Service Habits Can Drive A Company To Rival Zappos, Nordstrom, Virgin These “habits”… 

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Improve Your Website SEO with Your Blog

  • 3 min read

In your quest to be number one or even on the first page of Google search results, one of the easiest ways to improve your website’s organic visibility is through a blog. Unfortunately, very few organizations fully capitalize on this SEO tool. Here are five simple ways your blog can improve your website’s organic visibility, traffic, and results. Create A Creative Name For Your Blog Just as we encouraged you to create a creative name for your e-newsletter, call your blog anything but “blog.” Your blog and it’s name is an optimization opportunity. Use the title to incorporate important SEO… 

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Email Marketing – Best Reads Week of March 5

  • 2 min read

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: Why email marketing in the first place? Message To Marketers: Emailing Millennials Works Email remained the top selection by 62% of millennial respondents, noting that “nothing else came close.” Now for 41 tips and hacks… 3 Creative Email Campaign Hacks to Boost Your Open Rates In a crowded inbox, uninspiring emails will be tossed into the trash without a second thought. 9 Email Marketing Habits It Pays to Break A number of commonly overlooked email habits you should… 

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Customer Service – Best Reads Week of March 5

  • 2 min read

Each week, we read a number of articles on from online sources. Below, the top reads on customer service from the following week: 10 Things the DMV Teaches About Quality Customer Service Bad examples are useful instruments for learning what not to do and brainstorm better alternatives, so here are ten lessons about customer service that we can learn from the DMV’s bad example. Want another bad example? Just when you thought Eir customer service couldn’t get any worse . . . Back to the positive… 11 Powerful Customer Service Culture Catalysts (That Can Transform Your Company Results) These will help get you… 

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Email Marketing – Best Reads Week of February 26

  • 1 min read

Each week, we read a number of articles on email marketing from online sources. Below, the top reads from the following week: Why email marketing in the first place? Email The Top Channel In Event Marketing Survey and Email Marketing Supports Your Content Marketing And SEO Campaigns But Do Email Blasts Actually Work? (our accompanying article is “E-Newsletter” Boring! Re-name It!) Now to the tips to improve your blasts campaigns: 6 Keys to Email Marketing Success 4 Principles To Increase Your Email Campaign Response 7 Practical Building Blocks of a Strong Email Deliverability Strategy The 1-2-3 To Creating A Marketing Email That People… 

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