Each week, we read a number of articles regarding social media from online sources. Below, the top reads from the following week:

Social Media PinAn Expert Shares 4 Ways to Kill Social Media

The headline should read “Kill ON Social Media.” The article offers how to add value to your social media presence and engage with your audiences across different platforms.

A Social Media Strategy Is About More Than Just Posting

Yes. Amen! Preach! We’ve been saying that for years. Here and here.

Besides the take-a-way of the headline, the article offers strategic building blocks to implementing an effective social media approach.

Want to Win at Social Media? Here’s What Followers Want, According to Experts at SXSW

A panel of social media experts shared their insights on what followers want the most in today’s climate.

If all else fails, at least learn from others’ mistakes… Lessons Learned from Brands That Got it All Wrong on Social Media

Three brands that got it wrong on social, and the lessons you can take from their missteps.

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